Ukupakishwa komkhiqizo kubhekiselwa emabhokisini, emabhokisini, ezikhwameni, emabhulashini, ezifakiwe, ezinamathisela kanye namalebula njll.
Ukupakishwa Komkhiqizo kunganikeza isivikelo esifanele ukuvimbela imikhiqizo ukuthi ingonakali ngesikhathi senqubo yokuthuthwa, yokugcina kanye nokuthengisa.
Ngaphandle komsebenzi wokuvikela, ukupakishwa komkhiqizo kudlala indima ebalulekile ekuhlobiseni umkhiqizo, ukukhuthaza umkhiqizo, ukuhlangabezana nezidingo zobuhle bamakhasimende kanye nezidingo zengqondo ekugcineni kusheshisa inqubekela phambili yokuthengisa.
Ukupakishwa komkhiqizo kuwukuhlangenwe nakho okubonakalayo komkhiqizo; Isikhulumi sezici zomkhiqizo; Ukwethulwa kwesithombe senkampani kanye nokuma kwayo.
Ukupakishwa komkhiqizo okuklanywe kahle kuyindlela ebalulekile yokwenza inzuzo yebhizinisi. Ukuma okunesu okunembile kanye nomklamo wokupakishwa ohambisana ne-psychology yamakhasimende kungasiza ibhizinisi ukuthi livelele eqenjini lemikhiqizo yabancintisana nabo futhi lizuze idumela elihle.
Imithetho kaDuPont ikhomba ukuthi abathengi abangu-63% benza izinqumo zabo zokuthenga ngokwendlela okupakishwe ngayo umkhiqizo. Ngenxa yalokhu, umnotho wemakethe kulezi zinsuku uvame ukubizwa ngokuthi umnotho wokunaka. Umkhiqizo kanye nokupakisha okuheha amehlo kuphela okungaqashelwa futhi kwamukelwe ngumthengi bese kuguqulwa kube ukuthengisa.
Ngakho-ke, wonke amabhizinisi kumele anake kakhulu umsebenzi wokupakisha ekufakweni kophawu.
Umkhiqizo ngamunye unephakheji yawo ehlukile, futhi imikhiqizo emikhulu ayishiyi ngisho nemali ekuklameni iphakheji ephelele yezimpahla zayo.
Ngokusobala, ukupakishwa kubaluleke kakhulu emikhiqizweni:
Ukupakisha Kuwuhlobo Lwamandla Okuthengisa.
Namuhla, iMakethe igcwele imikhiqizo ehlukahlukene, ukunaka komkhiqizo ngamunye kufushane kakhulu, futhi ukupakishwa kumele kubambe futhi kubambe umthengi lapho ebona amashelufu. Ukupakishwa okusebenzise ngokuphelele umklamo, umbala, ukuma, izinto ezibonakalayo ukumela ulwazi lomkhiqizo, uhlobo kanye nomqondo namasiko enkampani kuphela, okungaheha ikhasimende futhi kunikeze ikhasimende umbono omuhle ngomkhiqizo kanye nohlobo, bese kuholela esenzweni sokuthenga.
Ukupakisha amandla okuthengisa athatha umthwalo wemfanelo oyinhloko wokuheha abathengi.
Ukupakisha Kuwuhlobo Lwamandla Okuhlonza.
Uma iphakheji idonsela abathengi ngempumelelo futhi ibamba ukunaka kwabo, iphakheji kumele ibe nomsebenzi wokudlulisa imininingwane nezici zomkhiqizo.
Ukupakishwa komkhiqizo akudingi nje kuphela ukubukeka okuhle okwenziwe kahle kodwa futhi kungamelela umkhiqizo.
Ukusebenza kwemakethe yomkhiqizo kuncike ekutheni iphakethe liveza kahle kangakanani izici zomkhiqizo kanye nolwazi oluningiliziwe.
Ukupakisha Kuwuhlobo Lwamandla Okufaka Uphawu.
Ukupakisha kunomsebenzi wokuMaketha kanye noKwakha iBrendi. Okusho ukuthi, ukupakisha kungabonisa ulwazi lomkhiqizo; kwakha ukuhlonza uphawu lomkhiqizo futhi kwenze umthengi aqonde igama lomkhiqizo, impahla yomkhiqizo, ngaleyo ndlela adale isithombe somkhiqizo.
Ekwakhiweni kophawu, ukupakisha kungaphathwa njengomunye wemithombo yesithombe sophawu.
Uma ipakishwa njengokwethulwa kwangaphandle okubalulekile komkhiqizo, ithwala umthwalo wemfanelo womuzwa wokuthi ibhizinisi lifuna ukuwunika umthengi.
Ukupakisha kuyindima enkulu ekuhlukaniseni umkhiqizo. Kungadala isici somkhiqizo futhi ngalokhu abathengi bayakhangwa futhi kuthengiswe.
Ukupakisha Kuwuhlobo Lwamandla Esiko.
Inhliziyo yale phakheji ayigcini nje ngokubukeka kwangaphandle kanye nesici, kodwa futhi yakhiwa ngokuhlanganiswa komlingiswa ngamunye kanye nomlingiswa othandekayo.
Ukupakisha kungabonisa umkhiqizo kanye namasiko ebhizinisi ngempumelelo
Ukupakisha Kuwuhlobo Lwamandla Okuzihlanganisa.
Ukupakishwa Komkhiqizo kugxile kubathengi, kungahlangabezana nezidingo ezahlukene zabathengi, okwamanje kunikeze abathengi amandla okusondelana.
Sekukonke, ukupakisha kunikezwe imisebenzi eminingi kakhulu.
Ukupakisha kudlala indima ebaluleke kakhulu ekukhangiseni nasekukhiqizweni kwemikhiqizo.
Isikhathi sokuthunyelwe: Novemba-20-2020